This podcast episode explores the lucrative opportunities in credit card partnerships, particularly in the rent payment space. It discusses the partnership between Wells Fargo and Bilt, a company that offers a credit card allowing users to pay rent without fees. While the partnership initially showed potential with over a million accounts activated within the first 18 months, Wells Fargo faced challenges due to faulty assumptions about customer behavior and financial losses. Despite these challenges, Wells Fargo remains committed to working with Bilt to deliver value to customers.
