Perpetual Traffic delves into the latest online marketing tools and strategies in this episode. Topics covered include the potential impact of Universal Analytics Tracking's shutdown, the importance of reliable funnel building tools like Click Funnels, and proper tracking and integration with Zapier for effective lead generation. The hosts also discuss the use of Snipy for claiming credit and retargeting on social media, the significance of split testing, and their favorite tools for designing traffic flow. This episode provides valuable insights for businesses seeking to optimize their online marketing efforts.

In This Episode, You'll Learn:

00:00 - Universal Analytics Tracking to stop working in July
04:59 - ClickFunnels: Reliable digital product space funnel building tool
05:45 - Borrowing authority with iOS update
06:19 - Go High Level: Most disruptive software in marketing space
07:53 - Tool sets for local service-based businesses
11:04 - Importance of Zapier for online tracking and integration
13:01 - Reverting to ClickFunnels after plummeting conversions
15:04 - Mouse Flow and heat tracking prebuilt templates
15:46 - Lead Pages: Former fan's critique of pricing strategies
18:29 - Sniply for credit claiming and retargeting on social media
20:30 - Insta Pages for quick landing pages
21:17 - Favorite tools for designing traffic flow: Fma and Canvas
24:25 - Split testing tools and Google Optimize to sunset in 2023
27:18 - Good split testing tool
32:18 - Figma: Preferred tool for creative team

Tools Mentioned:

LINKS AND RESOURCES:

Episode 479 with Shaun Clark
Episode 478 Solo Ralph Episode
Tiereleven.com
Solutions 8
Perpetual Traffic Survey
Perpetual Traffic Website
Follow Perpetual Traffic on Twitter
Connect with Kasim on Twitter and Connect with Ralph on LinkedIn

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