This podcast episode explores the importance of sourcing inventory that sells quickly on Amazon to avoid unsold inventory and storage fees. The hosts share their experience and strategies for selling out of inventory within 30 days, emphasizing the need for research, post-listing optimization, and active inventory management. They also discuss the use of tools like Keepa, Helium 10, and BeCool to analyze sales velocity, pricing trends, and competition levels. The section highlights the importance of analyzing sales velocity for determining appropriate inventory supply and the need for continuous learning and adapting strategies.