20Sales: How Rippling Built Their Sales Machine: How to Hire, Train and Manage the Best SDRs, What is the Right Comp Package for Sales Teams & The Playbook to Start and Scale Your SDR Team
This podcast episode explores the world of sales development representatives (SDRs) and their role in driving sales growth. It discusses the importance of effective outbound strategies, the complexities of SDR organizations, and the hiring and onboarding processes for SDRs. The episode also touches on the challenges of managing morale in sales teams, the use of content for SDRs, and the future of sales development. Overall, it highlights the value of SDRs in the sales process and provides insights into various aspects of their role.