EPISODE 260 -Netrush’s Strategic Evolution in the Amazon Marketplace with Raj Sapru and Chris Marantette

This podcast episode features an interview with Raj and Chris from Netrush, a prominent name in the Amazon selling community. The conversation covers various topics such as the role of Netrush's AI-based advertising tool, Selozo, the importance of transportation and fulfillment in successful sales, the significance of 3PL in business growth and value-added services, reframing logistics and fulfillment as strategic tools, adapting to Amazon's fee increases and changing logistics model, optimizing shipping decisions and placement fees, the impact of transportation strategy on decision-making, seizing opportunities in the logistics space, managing fee increases and pricing strategies, transparency in P&L, customer retention, and the future of brands in the competitive market. Overall, the podcast explores different aspects of logistics and fulfillment in the context of selling on Amazon, highlighting the importance of innovation, adaptation, and serving customers efficiently.