David speaks with with Michael Ashcroft, a writer and Alexander Technique teacher who previously spent 10 years consulting on clean energy innovation.

A lot of Michael’s work centres around helping people expand their awareness. He’s written several essays and posts I’ve loved, particularly about the concept of grinding, and how paying attention to our awareness can help us maximise our creativity, productivity, posture and physical engagement.

They talked about:

🔄 Switching from corporate to self-employment

🕊️ How freedom creates tension in work and life

📝 Staying productive without burning out

🚀 How to channel your ambition

🎲 Setting the right priorities

🥷🏽 Missionary mindset vs. mercenary mindset

📜Full transcript:

https://www.theknowledge.io/michaelashcroft-1/

📹 Watch on Youtube:

https://youtu.be/RpKIkAiLxrk

👨🏾‍💻 About David Elikwu:

David Elikwu FRSA is a serial entrepreneur, strategist, and writer. David is the founder of The Knowledge, a platform helping people think deeper and work smarter.

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Career Hyperdrive is a live, cohort-based course that helps people find their competitive advantage, gain clarity around their goals and build a future-proof set of mental frameworks so they can live an extraordinary life doing work they love.

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The Knowledge is a weekly newsletter for people who want to get more out of life. It's full of insights from psychology, philosophy, productivity, and business, all designed to help you think deeper and work smarter.

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64. Life, Work, and Awareness with Michael Ashcroft

The Knowledge with David Elikwu