This podcast episode explores the importance of mentorship in career development, highlighting how mentors provide guidance, advice, and support in navigating challenges and advancing in one's professional journey. It also emphasizes the need to showcase marketing as a force for good to attract a new generation of professionals. The speakers discuss the misconception that marketing is solely focused on advertising and emphasize the breadth of opportunities in the field. They also discuss the key skills required to succeed as a marketer and the key issues facing the marketing industry, such as short-termism and the need to prioritize brand building and the consumer.