This episode is sponsored by Riverside, your all-in-one podcast and video platform. Go to ⁠⁠https://creators.riverside.fm/Anna⁠⁠ and use the code MSM23 for 15% off.

This episode is also sponsored by PDCflow, payment management made easy. Visit ⁠⁠pdcflow.com/flow-billing⁠⁠ to learn more.

Krish Ramineni is Co-Founder and CEO at Fireflies.ai and he joined me in this episode to dig into growing from Seed to Series A, top focus areas for growth, their PLG approach from the early days, differentiation in a crowded space, and more.

About Fireflies:

Founded: 2016
Funding: Series A ($19M total)
Description: Automate your meeting notes. Transcribe, summarize, search, and analyze voice conversations.

In this episode:

The early days of Fireflies.ai (Seed stage) - who was on the team, what was your GTM strategy;

What were the high points and what were the struggles at Seed stage;

How do you differentiate from other players in a crowded space (what if your competition can build a better product with better features);

Top 3 things that you focused on to get you from Seed to Series A;

Why is marketing important;

How do you balance talking about the problem (education) vs. talking about your solution with your marketing content;

Why do you think marketing can be so misunderstood;

AMA - Krish asks me his burning question.

You can find Krish on LinkedIn: ⁠⁠⁠⁠https://www.linkedin.com/in/krishramineni/

Learn more about Fireflies: https://fireflies.ai/

For more content, subscribe to Modern Startup Marketing on Apple or Spotify or wherever you like to listen, and don't forget to leave a review if you're lovin' the show! I would love that so much.

And whenever you’re ready, there are 3 ways I can help you:

1. fractional head of marketing for early stage startups >> ⁠⁠www.furmanovmarketing.com⁠⁠

2. sponsor my Top 5% podcast and get startup founders, marketers and VCs hearing about your brand >> ⁠⁠https://podcasters.spotify.com/pod/show/anna-furmanov⁠⁠

3. ⁠⁠⁠sign up to get my monthly early stage startup marketing newsletter⁠⁠⁠ where I’m sharing playbooks and insights and cracking some jokes

You can also find me hanging out on LinkedIn, definitely say hello and tell me what you're building >> ⁠⁠www.linkedin.com/in/annafurmanov

--- Send in a voice message: https://podcasters.spotify.com/pod/show/anna-furmanov/message

175 - How The Things You Do Early Stage Scale As You Grow (Krish Ramineni, Co-Founder and CEO at Fireflies)

Building With Buyers: Startup Marketing and Growth Fueled By Customers