20Sales: How to Build Vertical Sales Teams, Why No Customer Success is BS and Everyone Needs it, How to Hire, Train and Retain the First Reps and Lessons Scaling to $2.1BN Revenue and 1,300 People with Larry Schurtz, CRO @ Genesys

This podcast episode explores the importance of prioritization in sales leadership, starting playbooks with the desired outcome, having a wide availability of diverse talent, using case studies, onboarding practices, evaluating new sales hires, targeting logos versus quantity of clients, vertical sales playbooks, the domino effect in sales, discounting in the enterprise technology industry, accurate sales forecasting, the significance of empathy in leadership, value creation in sales, and the frustrations and inefficiencies associated with spending company money. The speakers provide valuable insights and strategies for achieving success in sales and highlight the importance of empathy, prioritization, and value creation in leadership.