In today’s solo episode, I dive into what I’ve learned over the last 10+ years about standing out as an organization or personal brand.
A complete grasp of these concepts is what allowed me to successfully navigate leaving my traditional job and venturing out onto my own over five years ago.

I’ve given talks on this topic more and more this year and adapted this episode from my slides.
If you’d like to view my slides later, or while you’re listening to the episode, simply scroll down and enter your first name and email address to grab the free PDF.
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In summary, here are the 8 Surefire Ways to Dramatically Grow Your Business that I share in this episode:

* “Different is better than better.” – Sally Hogshead
* The more laser-like your focus the broader your reach
* Participate and stand out in online communities
* Network with, reach out to, and partner with industry luminaries
* Attend industry events and get to know the organizers
* Speak at industry events and offer solutions no one else is talking about
* Create an effective free content or free sample strategy
* Teach what you know

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238: 8 Surefire Ways to Dramatically Grow Your Business by Becoming the Obvious Choice

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