I first met Mike Kim at the first-ever Podcast Movement conference in 2014, and I liked him immediately. Unassuming, humble, but incredibly smart and well-spoken. My kinda guy.

But that ain’t the half of it, as they say.

Mike is someone I have so much respect for. Everything he does, he does with absolute class. He’s an amazing teacher and a fantastic and confident public speaker.

And I love the fact that after meeting him nearly 8 years ago at that “little” conference, he’s finally coming out with a book (just one month before me), making it possible for me to have him on Read to Lead.

Mike’s new book, releasing next week, is called You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business.

I hope you’ll click the play button below to learn more about Mike and his work. For a summary, just keep scrolling.

Join in on our chat below

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In today’s episode, Mike and I chat about:

* What he means by “don’t build your brand, become your brand.”* What he’s learned over the years about launching a product into the marketplace* How to charge what your worth, and value-pricing your projects

Pre-Order Mike’s New Book

You can order your copy of You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business right now.

Consider Pre-Ordering My New Book Too!

Read to Lead: The Simple Habit That Expands Your Influence and Boosts Your Career by Jeff Brown and Jesse Wisnewski, coming August 31, 2021!

Mike in Action

Books Mike Recommends

The 21 Irrefutable Laws of Leadership by John C. Maxwell

Three Kingdoms by Guanzhong Luo

Necessary Endings by Dr. Henry Cloud

Check Out These Additional Resources

Grab a copy of Mike’s book now.

Visit Mike’s website to find out more about him and his work.

378: The 8 Step Blueprint To Building A Profitable Personal Brand Business with Mike Kim

Read to Lead Podcast