Just because you have an audience of followers and subscribers, doesn't necessarily mean that they're the *right* people for your business. In today's episode, I'm sharing the signs to look out for that suggest your current audience are not your ideal clients and how you can change that.

- The likely reasons behind low social engagement and/or low email open rates.
- Why nobody is buying your offer and what you can do to find out the reasons why.
- How understanding what causes you to grow the wrong audience for your business can help you to shift to finding the *right* people instead.
- The importance of messaging, strategy and visibility when it comes to building your audience.

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Signs your current audience aren't your ideal clients—and 3 steps to fix it

Imperfect Action