In this conversation, we dove with Madeleine Gielens into her journey on finding her purpose, and what drove her to embrace entrepreneurship. Discussed the true meaning of circularity, her view on convincing people to use upcycled products, the hurdles of introducing an innovative product to the market, the entrepreneurial lifestyle, and her perspective on effectively managing the entrepreneurial journey. She openly shared how she maintains her motivation and energy when facing setbacks along the way. Towards the end, we even journeyed back in time with her to discuss the advice she would give herself at the start of MaGie Creations. It was a truly open and honest conversation, offering insights into the challenges she faces in elevating circularity and offered valuable insights for all aspiring to build a future-oriented company. Topics discussed:

Her personal journey from studying art to tackling food waste
What triggered her to step into the food industry and set up a company that adds value in the circular economy
What it's like being a pioneer in the circular economy
How to explain and convince people to use upcycled products
Opportunities for other upcycled products
How she navigates the life of being an entrepreneur
The valuable lessons she learned along the way

and much more...

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E12: Nowadays CHALLENGES for bringing CIRCULARITY to the Forefront - with Madeleine Gielens from MaGie Creations

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