In the food industry, you can always find diverse perspectives and voices that will help you learn something new about food. However, some perspectives are more unique than others, and it is this uniqueness that defines this episode.

In this conversation, we talk with Jasper Udink ten Cate, a prestigious food artist with an exceptional and inspiring story. He has exhibited his art globally in places like Amsterdam, Milan, and New York, breaking mental barriers about what can be achieved through the food experience. After a near-death experience, he adopted a proactive mindset that led him to develop multiple projects with various aspirations, all sharing his desire to challenge himself.

Listen carefully to this conversation, as its insights could inspire you to take a crucial step in your career or even change your view of the world of food.

We discussed:

His first steps as a chef and how he became an artist.
How a near-death experience changed his life.
What food art is.
The biggest problem in the current food industry from the perspective of a food artist.
What food design is and how it can help the world.
His experience creating his own fair-trade chocolate factory.
How he designed an innovative experience in his museum by providing food nearly a century old.
The success of his most acclaimed art exhibition, which expanded the limits of the art experience.
His personal challenges in making people understand his mission.
Advice to startups and entrepreneurs on how to initiate their own projects.
The importance of knowing your story and goals and repeating them until they become true.

And much more that will surprise you!

Quote: “Find out what you like and start doing that thing”

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😊 The Guest: ⁠Jasper Udink Ten Cate
Look into his artistic projects

E25: How Art Can Improve the Food Industry: Exploring the Limits of Food Experience - with Prestigious Food Artist Jasper Udink ten Cate

Tomorrow's Bites with Andrés and Sjacco