This podcast episode explores the success and market potential of Gartner, a leading global research and advisory firm. It highlights Gartner's unique position as the only global player providing research at scale and discusses its competitive landscape, target customers, pricing strategy, sales strategy, financial model, and revenue growth drivers. The episode also delves into Gartner's growth journey, cultural factors contributing to its success, and lessons that can be learned from the company for investors and operators.
