This podcast episode explores the challenges and decision-making process of distributing content across multiple platforms versus focusing on a single platform. The speaker discusses the fallacy of the sunk cost, the challenges of publishing on various platforms, the limitations of the "be everywhere" strategy for podcasters, and the ultimate decision to focus on their own website. The speaker emphasizes the importance of recognizing when something is not worth continuing to invest in and the need to prioritize and streamline content distribution efforts. They highlight the benefits of platforms like Medium and Substack, but ultimately decide to prioritize their website, podcastworkflows.com. The episode concludes by highlighting the success of the website and inviting listeners to join the pro version of the show for exclusive content and discussions.