I’m old enough to remember a book from over 30 years ago called, The Late Shift, a chronicling of the wars between David Letterman, Jay Leno, NBC, and who would eventually end up with the Tonight Show Crown.

Our featured book this week reminds of that book in many ways. The difference, however is the players. Instead of Letterman and Leno, we have Amazon and Walmart. And the battle is still raging, and likely will be for some time to come.

That book is called Winner Sells All: Amazon, Walmart, and the Battle for Our Wallets by Jason Del Rey.

For years, Walmart and Amazon operated in separate spheres—one a massive brick-and-mortar retailer, the other an online giant. But in 2016, Walmart aggressively moved into the world of e-commerce, while Amazon made big bets in physical retail.

The resulting rivalry is a bare-knuckle power struggle as each titan tries to outmaneuver the other to become the biggest omni-channel retailer in the world. As the two megacorporations have consolidated power, troubling consequences have also emerged—for consumers and small merchants faced with fewer buying and selling options, and for millions of workers paid meager wages for demanding and sometimes dangerous work.

Winner Sells All is a tale of disruption and big money moves, with legendary executives and fearless entrepreneurs in a battle—between rival corporations and sometimes even within the same company—to invent the future and cement their own legacies.

I hope you’ll click the play button below to learn more about Jason and his work. For a summary, just keep scrolling.

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In today’s episode, I ask Jason:

* Are we the “same” over time?

* Is future me really…me?

* Ways we can make the future closer and the present easier

* And lots more!

Order Jason’s Book

You can order your copy of Winner Sells All: Amazon, Walmart, and the Battle for Our Wallets right now!

Consider Ordering My Book Too!

Purchase a copy of my new book (written with Jesse Wisnewski) Read to Lead: The Simple Habit That Expands Your Influence and Boosts Your Career. There, you can also download the introduction and first chapter for free!

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492: Amazon, Walmart, and the Battle for Our Wallets with Jason Del Rey

Read to Lead Podcast