17 - Rapidly Aligning Collaborative Teams, with Craig Ross

In this episode of the Human Capital Innovations Podcast, Craig Ross, CEO of Verus Global, shares insights on how his company quickly aligns collaborative teams. The discussion delves into the fundamental beliefs driving Verus Global's approach, highlighting the significance of human connection and emotional intelligence in executing strategies. Ross presents a four-step framework: first, aligning with both business and human needs; second, identifying controllable barriers; third, defining essential cultural norms; and finally, preparing teams to embrace these norms. This episode ultimately champions a people-first strategy in business, illustrating that aligning personal motivations with organizational objectives is vital for swift team cohesion and enhanced results.