In this episode of A Deeper Dive, Jonathan Mays interviews John Davidson, CEO of 7 Brew, a rapidly growing drive-thru coffee chain. Davidson discusses the company's focus on providing a positive customer experience through its "brew crew" and customized beverages. He details 7 Brew's history, its franchising model, and its impressive growth, emphasizing the importance of extensive training and a supportive franchise system. Davidson also explains the increasing demand for drive-thru coffee, 7 Brew's expansion into smaller markets, and the company's unique approach to operations, highlighting speed, customization, and positive interactions. He shares insights into 7 Brew's real estate strategy and future goals, aiming for 3,000 units and becoming a major player in the drive-thru beverage market.
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