The growth of 'quiet luxury'

This BBC World Service Business Daily episode, hosted by Gabriele Shaw, explores the rise of "quiet luxury" in the fashion industry. It defines quiet luxury as a style philosophy focused on investing in well-made, timeless classics rather than flashy, logo-driven trends. The episode features interviews with the founders of the minimalist brand Tove, fashion industry veteran Andrea Wong, and YouTube creator Gemma Rogers. It examines the shift in consumer preferences, particularly among Gen Z and in Asian markets, towards understated elegance and sustainable fashion choices. The podcast also analyzes the impact of popular culture, such as the TV show "Succession," on the quiet luxury movement and discusses the psychological factors driving this trend, concluding that while money talks, only time will tell if the movement is here to stay.