20VC: Meta CMO Alex Schultz on The Crucible Moments Scaling Facebook to 1BN Users, Turning Facebook Reels Into a Monetisation Engine, Competing Against TikTok and SNAP, Coming Out in the World of Tech; The Challenges and What Needs to Change
This podcast episode explores the fascinating journey of Harry Stebbings, emphasizing the shift from acquisition to retention in product development, and highlighting the importance of speed, experimentation, and learning. The speakers delve into strategic decision-making, balancing data-driven choices with the urgency to innovate, and navigating difficult conversations with employees. They also discuss the rebranding of Facebook to Meta and its focus on virtual and augmented reality experiences, exploring the evolution of advertising and the integration of psychology into products and brands. The podcast concludes with insights on setting goals, changing metrics when new information becomes available, and fostering inclusivity within organizations.